Jerez

Zacatecas

Jerez

Photo by Thelmadatter, CC BY-SA 3.0, via Wikimedia Commons

Jerez, in Zacatecas, is known for its elegant 19th-century buildings, including the Hinojosa Theater, and for its spring fair. It was the birthplace of the poet Ramón López Velarde.

Pueblo Mágico since 2007
Population 46,132 2020
Elevation 1,999 m 6,560 ft
Nearest airport ZCL 42 km away · General Leobardo C. Ruiz International Airport

History

Before the Spanish, the valley was home to Zacateco and Guachichil peoples. Cristóbal de Oñate passed through in 1531 searching the hillsides for precious metals, and Spaniards were living in the valley by mid century. The town itself was founded at the end of 1569 and definitively settled by 1572, when Captain Pedro Carrillo Dávila and other settlers established Jerez de la Frontera to guard the road between Guadalajara and Zacatecas and keep the mines supplied. They named it for the Spanish city, whose countryside the valley recalled.

Carrillo Dávila was rewarded with large cattle grants, and ranching and farming became the basis of local wealth. The town hall occupies a mansion built between 1730 and 1745. In 1811 royalist forces executed suspected insurgents in the main square, which pushed the town toward the independence cause. The 19th century was prosperous: the Spring Fair began in 1824, the sanctuary of La Soledad was built in the first decades of the century, and the Hinojosa Theater went up in 1869. Haciendas around Jerez were among the most productive in the region, though the railroad never arrived.

Revolutionary troops under Pánfilo Natera attacked on April 19, 1913, and a fire destroyed the municipal archive. In 1952 the town took the name Jerez de García Salinas, after the locally born statesman Francisco García Salinas. It became a Pueblo Mágico in 2007.

Plan your trip

Tours & activities

Guided tours, tastings, and day trips in and around Jerez.

Rental cars

Pick up a car at ZCL, the nearest airport, and drive in.

Flights

Find flights into ZCL, the nearest airport.

Travel insurance

Medical and trip cover for Mexico, by the week or month.

Mobile data

An eSIM for Mexico: data on your phone from the moment you land.

Links open a partner site. We may earn a commission if you book, at no cost to you. Hotel names from OpenStreetMap.

Photos

Where it is

Jerez within Mexico

The town up close · Open in Google Maps

Getting there

Drive times are estimates from OpenStreetMap routing, without traffic.

Nearby Pueblos Mágicos

Sources: population from Wikidata (may count the whole municipality) · elevation and climate from Open-Meteo · airports from OurAirports (straight-line distance).